Verhaltensorientiertes Innovationsmanagement: Unternehmerisches Potenzial aktivieren (VDI-Buch) (German Edition) Book PDF, ePub eBook

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Book Descriptions:
In dem Buch werden die fünf Prinzipien des verhaltensorientierten Innovationsmanagements beschrieben und erklärt: Rhythmus – Stellhebel – Reframing – Innerer Kompass – Impuls. Mit ihnen lässt sich unternehmerisches Potenzial in Organisationen aktivieren und Innovation zur Gewohnheit machen. Für Manager, die bereit sind, dabei die Mitarbeiter und deren Potenziale in den Mittelpunkt ihrer Handlungen zu stellen, ist das Buch ein wichtiger Ratgeber. Mit über 30 Fallbeispielen aus der Innovationspraxis und Hinweisen für die sofortige Umsetzung.

Verhaltensorientiertes Innovationsmanagement: Unternehmerisches Potenzial aktivieren (VDI-Buch) (German Edition) by Burkard Wördenweber, Marco Eggert, Markus Schmitt

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